Live webinar · Free to attend
What comes next for AI in publishing?
Key trends, use cases and lessons emerging from the publishing industry. After a week of conversations at Frankfurter Buchmesse, we step back and look at the bigger picture: how publishers are approaching AI, which use cases are gaining traction, where the biggest challenges remain, and what deserves attention next.
Date
Thursday, 15 October 2026
Time
18:00 CEST · 60 minutes
Where
Online — link sent after registration
For
Publishers and knowledge businesses
In short
"What Comes Next for AI in Publishing?" is a free 60-minute online webinar hosted by Uthereal on Thursday, 15 October 2026 at 18:00 CEST. It explains what AI-ready knowledge means for publishers, why digitised content is not automatically usable by AI systems, where retrieval-augmented generation reaches its limits, and how provenance and evidence keep proprietary knowledge a competitive advantage. Registration is free and every registrant receives the recording.
What you will take away
You will understand how publishers can turn proprietary content and institutional knowledge into an AI-ready strategic asset — without reducing their AI strategy to yet another chatbot. This is an educational session, not a product pitch.
Questions we will answer
- What does "AI-ready knowledge" actually mean?
- Why is digitised content not automatically AI-ready?
- Where does traditional RAG work, and where does it become limiting?
- Why do provenance and evidence matter particularly for publishers?
- How can proprietary knowledge stay a competitive advantage in an AI world?
- What new workflows and products become possible when knowledge is structured for AI?
- What should publishers do first?
- What does a realistic AI transformation roadmap look like?
Who should join
- Publishing executives and strategy leads
- Digital, product and innovation teams
- Editorial and content operations leaders
- Data, technology and platform owners
- Anyone we met (or missed) at Frankfurter Buchmesse
Registration
Save your seat
Register once and we will send you the joining link, a calendar invite and a reminder before the session. Can't make the live slot? Register anyway and we will send you the recording.
Meeting us in person first? See where to find us at Frankfurter Buchmesse.