Someone else knows your readers
Retailers and platforms see what your readers search for and ask. You mostly see a sales figure.
Following up from Frankfurter Buchmesse 2026
Because it's your content. It should be your AI.
Your books, courses and backlist already answer the questions your readers ask every day. Uthereal turns them into AI products you own. They answer in your voice, from your pages, under your brand.
Writing Coach
Your course only
My opening scene feels flat. How do I fix it?
Start in the middle of a moment that is already changing, and save the backstory for later.1 Then trade a mood for one concrete detail: "Her coffee had gone cold" says more than "She was tired."2
- 1Writing Fiction Step by Step · ch. 3 · p. 47
- 2Exercise 3.2 · Show, don't tell
Illustrative example
What is changing
Readers used to come to your books for answers. Now many ask AI first. It answers with knowledge like yours, without your name, without your authors and without paying you.
Your backlist goes quiet
Thousands of titles still hold answers people need today, and they earn a little less every year.
Homework help happens elsewhere
More and more students turn to generic AI that has never read your course, and never teaches your method.
Who we are
The knowledge infrastructure for publishers.
We build the technology that lets publishers own their AI. On top of it, you create, distribute and sell products you control. That future-proofs your business, and keeps your authority and ownership over your content.
An ETH Zurich spin-off.
- 01 · End to end
From catalogue to product, with one partner.
We structure your content and design the products with you. You take them to market under your own brand. You don't need an AI team.
- 02 · Own, distribute, earn
You keep the content, the AI and the reader.
Earn from subscriptions, premium editions, school licences and partner deals that you control, not from a one-off licence to someone else.
- 03 · Built to last
A foundation that outlives today's models.
Your knowledge is stored in a lasting structure. When AI models change, you switch the model and keep everything you built.
- 04 · Research, not a wrapper
The value is in the knowledge layer.
Our innovation sits underneath the language model: a structured, cited map of your content. That is what keeps answers true to your books, not the chat window on top.
What you can build
One catalogue. New ways to earn from it.
Pick the product that fits your list. The knowledge layer is built once, and each product on top gets its own audience, brand and price.
Explore 3 examples · pick the one closest to your list
Example · Psychology, self-help, health, parenting, how-to
Your whole catalogue, open all day
Readers ask what they need today, and get answers from across your psychology, self-help or how-to titles. Each answer points to the book and the page.
- Draws on every relevant title, not just one book
- Every answer is a recommendation for a book you sell
- You see what readers ask, title by title
Sold as a reader subscription, or bundled with your ebooks.
I keep putting off things I care about. Why, and what helps?
Putting things off is often a way to avoid an uncomfortable feeling, not a sign of laziness.1 Make the first step so small it feels easy, like writing one sentence.2 When the urge to delay comes, notice it and start anyway.3
- 1The Calm Mind · ch. 4 · p. 58
- 2Small Steps, Big Change · p. 112
- 3The Calm Mind · ch. 4 · p. 61
From your catalogue
The Calm MindBuy
Small Steps, Big ChangeBuy
Example · Textbooks, courses, test prep, languages
A tutor that teaches from your textbook
Students get help that follows your method, your examples and your level. Every explanation points back to the lesson.
- Explains concepts the way your course does
- Practice questions built from your own exercises
- Teachers get quizzes and lesson plans from your material
Licensed per school, per course or per student.
Accounting Basics · Lesson 6
Why does depreciation lower profit but not cash?
Because depreciation spreads the cost of an asset over the years you use it.1 The cash left when you bought the asset, so this year's charge is an accounting entry, not a payment.2
- 1Lesson 6 · p. 88
- 2Lesson 6 · Example 6.2
Check yourself · from Exercise 6.4
A van costs €30,000 and is used for 5 years. What is the yearly straight-line depreciation?
€3,000€6,000€30,000
Example · Bestsellers, expert authors, premium ebooks
Your authors, one question away
A companion for a bestselling title or author. Readers ask, and get answers drawn only from the author's books, in the author's approach.
- Built with the author, on the books you publish together
- Credits the book and the author in every answer
- Keeps readers with the book long after the last page
Sold as a premium edition or a membership. The same model as Ask Lora, below.
I'm 35 with no savings. Where do I start?
Start by setting aside one month of expenses as a buffer.1 Then automate a fixed transfer on payday, even a small one. At €200 a month, starting at 35 still builds about €166k by 65.2
- 1Your Money, Simply · ch. 3 · p. 41
- 2ch. 7 · Table 7.2 · p. 148
Also on the same knowledge layer
Editorial intelligence
See what your readers ask, which topics are rising and where your list has gaps. A direct input for commissioning and acquisitions.
Your editors · internalLicensing to partners
Offer your structured content to apps, platforms and corporate learning, with usage you can meter and every answer crediting you.
Partners · API licenceCustomer story · Supply Chain Insights
40+ years of one expert's work, now a subscription product.
Lora Cecere's research and frameworks became Ask Lora, an AI advisor grounded in her voice and methodology. Subscribers choose monthly, yearly or enterprise tiers.
- 40+
- years of expertise activated
- 24/7
- access for every subscriber
- 100%
- of the IP retained
“Uthereal helped us turn 40 years of independent research into a product subscribers can talk to every day.”
Also live · Quintessence Publishing
75+ years of a publisher's books and journals, now an assistant its readers use daily.
“Uthereal helped us turn 75 years of editorial authority into a product our community uses daily.” Christian Haase, CEO
Questions
What publishers ask us.
Is our content used to train AI models?
No. Your content never trains public AI models. It stays in a private deployment with zero data retention.
What about our authors' rights?
You decide which titles go in. A good place to start is titles where you hold the digital rights, or authors who want to join as partners. Every answer credits the book and the author.
Which formats can you work with?
Books, EPUB, PDF, course material, workbooks, audio and video. No reformatting is needed on your side.
How long until a first product is live?
Typically weeks, not quarters. It depends on the size and structure of your catalogue.
Let's continue the conversation we started in Frankfurt.
Book a 30-minute call with Wael, co-founder and CEO of Uthereal. Bring one title or one course, and we'll show you what it could become.